Digital and Savvy is a blog about communications in the Middle East. It’s a platform to share knowledge and experiences, across PR, digital marketing, social media and Arabic content. Learn about industry trends, how to set up PR for your business and how to make the most of communications in a rapidly evolving landscape.
Managing Director OC | Communications Executive | Entrepreneur | Business Development Strategist | Founder of Digital And Savvy
An executive and entrepreneur — Maha is one of the most experienced and connected communications specialists in the Middle East, with more than 22 years of experience, advising global corporate giants, high growth tech startups, top governments, and high net worth individuals.
Maha has a reputation for delivering results and ability to manage projects from inception to execution with a creative, strategic and analytical drive. Raised and educated in the USA to Egyptian parents, she is home in both the West and Arab worlds. Maha is all about relationships – building them, nurturing them and serving them. She thrives on storytelling, building scalable campaigns and thought leadership. Maha is calm in a crisis and loves to lead and train teams. She specializes in helping big tech companies launchpad into the Middle East market – from Google and Netflix to Udacity and more. She is now working with Serial Entrepreneur and 5X Best Selling Author GaryVee who recently posted his entire business trip to Dubai on YouTube globally.
She has media trained several Fortune 500 CEOs and high profile executives from Google, Microsoft; YouTube, Mastercard, and Netflix among others. As a Communications Coach, she trains individuals on everything from public speaking and storytelling to reputation management and personal branding.
She is the founder of Organizational Consultants, strategic communications consulting firm and founder of Digital & Savvy – a blog about communications in the Middle East. Maha is former Head of Communications for Google in the Middle East and North Africa. She holds a Masters Degree in Communications from Minnesota
State University – Mankato, USA and an undergraduate degree in International Business & Marketing with a minor in French.
Maha is a Mentor in Residence for TechStars and works with start-ups across the region to learn how to maximize their reputation currency and communicate better.